Box and Beam brand guidelines
Logo files and brand guideLogo files in light, dark and one-colour versions, plus a 20-page guide. The logo is Alex's design. I made the files and the guide.
Service
Logo design and branding in Sunderland
Logos, brand guides and business cards. You deal with me from the first message to the final files.
WhatsApp me
I reply the same working day, in UK hours.
Or call 07935 996850 or book a call
5.0 from 31 Google reviews (checked Nov 2026)
I'm Luke Duff, a logo designer in Sunderland. I design logos, brand guides and business cards, on their own or with a new website, for businesses anywhere in the UK. You deal with me from the first message to the final files.
What you get
A new logo from scratch, or proper files for the one you already have. You pick the parts you need.
- Logo files for screen and print.Vector files stay sharp at any size. A logo made in an app or with AI is often just a picture file, and it can go blurry on a van.
- Light, dark and one-colour versions.So there's one for every background.
- A brand guide.The rules for using your logo, in one place.
- Business cards.Designed to match the logo.
Need the website to go with it? I build that too.
Brand guidelines, in plain English
A brand guide is the rulebook for your logo. Hand it to a printer, a signwriter or a web designer, and they can use your logo properly without ringing you. The 20-page guide I made for Box and Beam covers:
- The logo and its versions
- The space around it, and its smallest size
- The four brand colours, and which pairs read well together
- The two typefaces
- What not to do with the logo
Yours can be much shorter.
Logo and print work I've done
Box and Beam business cards
Print designThe bottom edge is a working ruler, 0 to 7 cm at true size, and the QR code on the back opens his quote form. Designed for matt black card with gold foil.
D&G Minibus and Van Hire
Logo designI designed D&G's logo: the letters D&G inside a minibus, with speed lines behind it. It's in the header of the website I built for them.
Luxe Co Consignment
Branding and website designA start-up selling designer clothing, with no logo. I built the identity from scratch, then a site where customers browse the stock.
Angel Creations
Logo and print designA logo for John's handmade jewellery, and business cards with a QR code that goes straight to his products.
He created a stunning website that perfectly showcases our inventory and helped us establish a strong brand identity from the ground up.
Had some great business cards made by Luke. Will definitely be using you for some work in the future.
See the websites I built for Alex and D&G: Box and Beam Joinery and D&G Minibus and Van Hire.
How a branding job runs
Call.
You tell me about your business and where the logo needs to work. The call is free and takes 15 minutes.
Price.
I send a fixed price in writing before I start. You pay half to start.
Designs.
I send my first designs. Three rounds of changes are included.
Files.
You pay the other half and get the final files.
Once it's paid for, the logo is yours, along with the files and the guide.
How much does a logo cost?
I price logo and brand work after the free call, because jobs vary. It depends on:
- A new logo, or fixing the one you have
- How many versions you need
- Whether you want a brand guide
- Print items, like business cards
You get a fixed price in writing before I start. See what else costs extra on my prices page.
WhatsApp me
I reply the same working day, in UK hours.
Questions about logos and branding
Do I need a logo for my business?
Not on day one. Your business name in a clear typeface can be enough, as long as you use it the same way on your website, Google listing, van and cards. You can add a proper logo later.
What is included in a branding package?
With me: logo files for screen and print, light and dark versions, a brand guide and business cards. You pick what you need.
What is included in branding guidelines?
The rules for using your logo: its versions, the space around it, its smallest size, the colours, the typefaces and what not to do.
Who owns the logo once it's done?
You do. Once it's paid for, the logo, the files and the guide are yours.
Do I need a trademark for my business logo?
I'm not a lawyer, so treat this as a starting point. GOV.UK says registering a trade mark with the Intellectual Property Office lets you take legal action against anyone who uses your brand without your permission. A UK registration lasts 10 years, and the GOV.UK trade mark guide (opens in a new tab) explains the costs.
More questions on my FAQ page.
Not answered here?
Send me your question on WhatsApp and I'll answer it myself.
WhatsApp me
I reply the same working day, in UK hours.
Tell me about your business and where the logo needs to go
I reply the same working day, in UK hours.
Or ring 07935 996850. If I can't pick up, leave a message or WhatsApp me.