Service
Google Business Profile set-up and management in Sunderland
Get your Sunderland business on Google. I set it up properly, then keep it up to date.
I reply the same working day, in UK hours.
Or call 07935 996850 or book a call
5.0 from 31 Google reviews (checked Nov 2026)
I do Google Business Profile set-up and optimisation in Sunderland. I get your free listing right on Google Search and Maps, then keep it up to date every month through Care+, my £49-a-month plan. Your profile stays yours: I'm added as a manager, and you stay the owner.
What is a Google Business Profile?
It's your free listing on Google Search and Maps, once called Google My Business: your hours, phone number, photos, reviews and pin.
Search for a local business and Google often shows a few on a map above the normal results. That's the map pack, and your profile gets you into it.
What I do: set-up, optimisation and management
I fill your profile in properly, then keep it fresh.
- Set up your profile, or go through the one you've got.
- Fill in your details, categories and services.
- Link your website and contact buttons.
- Help you get verified.
- Set up Bing Places and Apple Business too.
- Each month on Care+: posts, photos and your details kept up to date.
I don't handle suspended profiles, duplicates or taking back a profile someone else controls. I can't promise where you'll rank: Google decides that.
Need a website that matches your listing? I build those too.
What stops a profile appearing on Google
Google's help pages give four reasons:
- It isn't verified.Only verified businesses show on Maps and Search.
- Details are missing or wrong.Google wants them correct, complete and up to date.
- It's new or just changed.New businesses "can take up to a month to appear".
- It's been suspendedfor breaking Google's rules.
Google also says: "There's no way to request or pay for a better local ranking on Google." Show up for your name but not for what you do? That's a ranking problem. More on why you're not showing on Google Maps.
Prices: do it yourself or ongoing in Care+
Google doesn't charge for the listing. You pay for the work I do.
| What you get | Do it yourself | Ongoing in Care+ |
|---|---|---|
| Cost | Free | £49 a month, with hosting, updates, weekly backups and small content changes too |
| Who owns the profile | You | You. I'm added as a manager |
| Set-up | You do it | I do it |
| Posts and photos | You | Yes, each month |
| Notice to cancel | Not needed | 30 days |
After launch, if you want it
Optional, never required with a build.
Site hosted somewhere else? The Google-only version of Care+ is priced after a call, or I can shape a plan around your site. Care+ is optional. See ongoing help through Care+.
Listings I look after
I advised D&G on getting Google reviews, and I now help manage its Google listing. It shows 5.0 from 215 reviews (checked Oct 2026).
My own listing, Luke Duff, is first in Google's map pack for "web design sunderland", rated 5.0 (checked 4 October 2026, logged out, set to Sunderland; your order may differ). Read the reviews on Google (opens in a new tab).
I can also show you the profiles of Box and Beam Joinery and DB Tree and Garden Services.
Prefer to do it yourself?
You can. These are the basics:
- Verify your profile and fill in every field.
- Pick the category that matches what you actually do.
- Customers don't come to you? Hide your address.
- Use the name people already know you by.
- Ask every customer for a review, and never reward one: Google bans it.
More on getting more reviews without being pushy, or my full optimisation checklist.
Questions about Google Business Profiles
How do I claim a Google Business Profile?
Find your business on Google Maps or Google Business Profile, and add or claim it there, free. If someone else has it, Google has a way to ask for access.
Can my business have a Google Business Profile?
If you meet customers in person, at your premises or theirs, usually yes. A virtual office doesn't count.
How much is Google Business Profile?
It's free: Google says it "will never ask for payment" to keep you listed, so hang up on anyone who does. My set-up and monthly care is part of Care+, at £49 a month, or a Google-only version priced after a call.
How do I get my Google Business Profile verified?
Google picks the method: a video, a phone call or text, an email or a postcard. I can help you through it.
How long does it take?
Google says most postcard codes arrive within 14 days and edits "can take up to three days to appear". Nobody can tell you how long ranking takes.
Can you transfer Google Business Profile to another account?
Yes, if you're the primary owner and there's another owner or manager to hand it to.
Who owns the profile once it's set up?
You do. I'm added as a manager with my own Google account, so you never share your password, and you can remove me any time.
Do you need a website for Google My Business?
No, but a website is the place you control, in your own words. More on whether you still need a website.
Is Google Business Profile worth it?
For a local business, I think so. It's free, it gets you into the map pack, and Google says more reviews can help your local ranking.
More questions on my FAQ page.
Not answered here?
Send me your question on WhatsApp and I'll answer it myself.
I reply the same working day, in UK hours.
Want me to look at your listing?
I reply the same working day, in UK hours.
Or ring 07935 996850. If I can't pick up, leave a message or WhatsApp me.