Luke Duff

VELA

An AI operations platform that acts before anyone is paged

Concept design, not a client site
Client
Concept design, not a client site
Sector
Website design concepts
Service
Website design
Visit the concept site (opens in a new tab)

The concept site, scrolling as you scroll.The concept site. Drag inside each frame to look around.

concept-vela.vercel.app (opens in a new tab)
VELA on a computer
VELA on a phone

About this project

VELA does not exist. It is an AI operations platform, built to work out what a dense product interface looks like when the data is the design. Status, incidents and timelines that stay readable at speed. Density without noise is the hard part of any product UI, and it only shows itself once the whole thing is built rather than mocked.

What I set out to do

  • A product surface where the data is the design, not decoration around it.
  • Dense status, incident and timeline views that stay readable at a glance.
  • Built rather than mocked, because density problems do not appear in a flat comp.

VELA, up close

VELA, a closer look at one section
VELA on a phone, up close
VELA, a closer look at another section
VELA, a closer look further down the page

Want something like this?

Send me a message about what you need, or book a call.

I reply the same working day, in UK hours.

Or ring 07935 996850. If I can't pick up, leave a message or WhatsApp me.

5.0 from 31 Google reviews (checked Nov 2026)