Hi, I’m Luke Duff, a Sunderland-based web designer and IT consultant. I specialise in creating custom, user-friendly websites that help small businesses succeed online. With a deep understanding of local challenges, I offer personalised solutions to meet your unique needs. Let’s work together to bring your vision to life.
Angel Creations: Crafting a Professional Identity for Event Promotion
This client specialises in creating and selling handmade jewellery and needed a strong brand presence to promote his business at events. He approached me for a complete design solution, including a logo and business cards, as well as consulting services for marketing strategies to improve customer engagement.
01. The Challenge
The client required a distinctive logo and professional business cards to stand out at events and effectively showcase his handmade jewellery. Additionally, he sought guidance on how to streamline customer engagement, such as incorporating digital tools like QR codes for easier access to his products and services.
02. The Solution
I worked with the client to design a custom logo that captured the essence of his craft and created business cards that aligned with his brand. On the consulting side, we discussed various marketing options, and I introduced him to the idea of using custom QR codes on his business cards, helping him engage with customers more seamlessly at events.